Episode 10: Two Towns and a Scenic River


Monroe, Louisiana is the town that put the pop in Coca Cola and is near prehistoric mounds and a crop duster service that turned into a major airline. Monroe and its sister city West Monroe are separated by the Ouachita river that wins accolades for being scenic. Errol Laborde, executive editor of Louisiana Life, along with podcast producer, Kelly Massicot join guest Sheila Snow of the Monroe/West Monroe CVB in discussing the northeast corner of the state. Oh yes, they WILL talk about how bottling Coke revolutionized an industry.

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Sheila Snow 2

Sheila Snow is the Vice President of Communications at the Monroe-West Monroe Convention & Visitors Bureau, where she has worked the last 12 years helping locals and visitors discover all the great things about her hometown. She is a graduate of the University of Louisiana at Monroe with a Bachelors degree in Journalism/Public Relations and is currently pursuing her Masters in Public Administration through ULM’s Online program . Sheila was recently named a 2019 Northeast Louisiana Top 20 Under 40 Young Professional. She serves on the board of the United Way of Northeast Louisiana, Downtown West Monroe Revitalization Group, and West Monroe/West Ouachita Chamber of Commerce. She has been married to Jimmy Snow for nearly two decades, and they are the proud parents of Jackson, 14, and Anne Marie, 11. She is an 8 on the enneagram, and her fictional role models include Julia Sugarbaker and Leslie Knope.




Categories: Louisiana Insider